The alexa.com is basically a web traffic analysis website based on the Alexa Internet platform. Amazon took over the services of Alexa.com. Three years later Amazon announced that it will retire the Alexa .com on May 1, 2022. The company stopped the subscriptions from December 8 and the existing users can use the services until May 1, 2023.
The services of Alexa have been stopped already but there are some alternatives. These tools can be used for website traffic analysis. Using these, you can check the ranking of the website. The tools for website analysis have a great demand as they have the capability to show the loophole due to which the website is lagging behind in the SEO ranking.
We are going to talk about some of the best alternatives to Alexa which can be used for website analysis and to check the SEO ranking for the best SEO optimization-
Ahrefs
This is one of the famous and useful alternatives of Alexa which is used in the field of digital marketing for website SEO optimization. The platform helps in website Optimization by checking the best keywords, the ranking of the site and the other competitor’s fares. The website has a collection of 11.8 billion keywords among the 10 web sear engines.
The subscription price for using the tool for website analysis is $99 per month and $999 for the enterprise level. This platform has pros as well as cons but it is a great platform to know the ranking insights.
Pros –
- The high-quality dataset.
- Provides keyword research for 10 search engines.
- Analyzing the ranking history.
- Provides keyword ranking alerts.
Cons –
- There is no free trial.
- This platform is not for beginners.
Similar Web
A similar web is also a great platform service that provided the tool for website analysis. This can be a good alternative to Alexa for the SEO optimization of the websites and the ranking in famous search engines. The platform helps to show the global, country and category ranking for the websites and helps for the SEO for the websites.
The platform helps to check the competitors for the particular keyword and the traffic rates and engagements among the different regions. The platform offers the enterprise pan also which has many great features like – the web traffic data for 3 years and the resolute per metric.
Pros –
- The exported results.
- The wide data set
- The multiple data points
Cons –
- There is no mobile application.
- The plan rates are expensive.
Semrush
Semrush is a very popular content marketing platform the platform has many powerful tools for SEO and website analysis to provide a high sear rate for the websites. This is a nice alternative to Alexa as the platform has many great features and tools for website analysis. The platform has many features like – market research, SEO and paid search campaigns.
If we talk about the subscription plans of the tool it is $119.95 for the individual users and for the business enterprises, it is $449.95.
Pros –
- The keyword research tool.
- The backlink tracking.
- The rank tracking.
- Competitor SEO analyses.
Cons –
- The additional features are more expensive.
- It requires an account to access the service.
- For additional users, it charges $45.
SpyFu
Another best alternative to Alexa is the SpyFu platform which provides you with many features and tools for website analysis. The keyword ranking, checking the organic competitors, checking the competitor’s backlinks and a lot of other tools for the SEO of the websites to rank them on 1 st page of the search engines.
The data which we have created from the analysis can be used as an excel file, CSV or PDF. The platform is available in both the free version and the paid version. The premium subscription has the access to many unlimited features like data access, data exports Etc.
Pros –
- The competitor analysis tool.
- The high variety for keyword research.
- The plans are affordable.
Cons –
- The trail of the full version is not available.
- The UI interface is not good.
- Not a good one for the beginners.
Moz Pro
The Moz Pro platform is a full and complete package that has a number of SEO tools for the best optimization and analysis of the website ranking.
The platform has tools like keyword explorer, link explorer, and Rank Tracker. The creators also added a crawl feature that helps in the issues of the content.
This option can be chosen as an alternative to Alexa it is one of the excellent tools for website analysis for the best SEO of the website for productivity and sales generation.
Pros –
- The keyword research.
- The rank tracking.
- The link research.
Cons –
- The plans available are expensive.
- A not good option for beginners.
